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K&D for Local Business

Partner with K&D to profitably
scale your local service business

Why Use K&D?

Most contractors hate filming themselves. Most agencies charge too much for too little. We solve both problems.

Your Complete Ads Partner

We handle everything from creative production through ad delivery. Our team builds video content around your best jobs, sets up your campaigns, and optimizes daily — so you focus on running your business, not filming it.

Job-Site Authentic, Studio Produced

Local service ads that convert look like real job footage — not polished commercials. Our approach captures on-site credibility without you ever picking up a phone.

Leads You Can Actually See

No vanity metrics. We track cost-per-lead, calls booked, and revenue tied back to every ad. Our reporting shows exactly what’s generating business — not impressions and clicks.

Active Campaigns
All Live
Facebook
Facebook / Instagram
Before/After · Job Site Proof
3.1×
TikTok
TikTok
Time-lapse · Crew in action
2.6×
Google
Google Display
Retargeting · Local radius
2.1×
What Converts for Local Businesses
✕ Generic Stock
🏙️
✓ K&D Job Site
🔨
3.8× more leads
job-site authentic video vs. generic stock footage
K&D Studio • Local Business
● LIVE
47
Leads / Mo
Up from 12
-58%
Cost per Lead
-58% vs before
Booked Jobs
Same budget
48h
Turnaround
First creative live
Leads by Month
Why Local Service Businesses Trust K&D

Built for contractors.
Built to generate leads.

CREATIVE APPROACH

Before-and-after converts. Always.

Local service ads have one formula that never fails: show the problem, show the work, show the result. We build content around this loop — using your real jobs as raw material. No actors. No sets. Just your work, made to stop the scroll.

PLATFORMS WE RUN
●  Facebook & Instagram — highest lead volume for local
●  TikTok — fastest-growing homeowner audience
●  Google — intent-based, captures bottom-of-funnel
●  YouTube — pre-roll for brand recall in your service area
LEAD GENERATION PLAYBOOK

We took a roofer from 12 leads/mo to 47.

Our local service playbook is built around a proven structure: job-site footage in the hook, trust-building social proof in the middle, clear call-to-action at the end. We run multiple variations simultaneously to find what your specific market responds to fastest.

12 → 47
Monthly leads for a roofing company in a competitive metro market
Industries We Serve

Built for trades that run on reputation.

🏠
Roofing
Storm season campaigns, before/after installs, financing-focused hooks
HVAC
Seasonal urgency, emergency response, energy-savings angle
💧
Plumbing
Emergency response, before/after repairs, trust + reviews focus
Electrical
Safety framing, panel upgrades, EV charger installs
🔭
Landscaping
Visual transformations, seasonal prep, high-value installs
🛠
General Contracting
Remodel showcases, crew credibility, project portfolio format
Case Study

“Before K&D, we were spending on leads that went nowhere. Now we book 3× as many jobs from the same budget.”

— Business Owner · Honey Homes Services
Local Business
Mason Roofing Co.
Qualified leads / month
47
Job-site UGC · Facebook + TikTok · -61% CPL
Local Business
Apex HVAC Services
Cost per lead drop
-58%
Emergency-response video · Facebook · +140% booked calls
Local Business
Coastal Plumbing Co.
Booked jobs lift in 45 days
2.4×
Before/after format · 47 leads/mo
Local Business
Brightline Electric
Revenue increase in 60 days
+$54k
Safety hook creative · Google + Facebook
Local Business
Sterling Exteriors
Conversion rate lift
3.1×
Transformation ads · 4 platforms
Local Business
Duffy Pest Control
New contracts / month
+31
Problem/solution UGC · TikTok + Facebook
Local Business
Nolan Fire Protection
Inbound leads lift
2.9×
Compliance-urgency creative · LinkedIn + Facebook
What Local Businesses Say

Real feedback from real businesses.

“Before K&D, we were spending on leads that went nowhere. Now we book 3× as many jobs from the same budget.”

Business Owner · Honey Homes Services

“We cut our cost per lead by 58% in the first 60 days. K&D figured out our market faster than we ever could have.”

Owner · Honey Homes Services

“I don’t film anything. I don’t think about ads. The phone just rings. That’s what K&D delivered.”

Owner · Plumbing Company

Ready to grow
your business?

Book a free 30-minute strategy call. We’ll show you exactly what we’d produce for your service area — no pitch, no pressure.

BOOK A STRATEGY CALL
We make
videos for you
while you sleep.